AUGUST 31, 2023 - At the heart of every successful business lies an amalgamation of passion and expertise—a combination perfectly epitomized by Bobby Freda and his groundbreaking venture, the Ground Standard Agency. The full-service marketing agency has risen to acclaim over the years as it’s catered to the unique needs of martial arts businesses owned by the likes of Gracie family members and UFC veterans.
Martial arts training itself involves focus and continuous learning, and It’s these tenets that Ground Standard integrates into its suite of services. By offering everything from agent booking for martial arts classes to website optimization for lead capture, the agency helps martial arts businesses operate effectively, not just remain visible.
But Ground Standard’s true differentiator is the harmonious blend of Freda’s on-the-ground experience with his modern marketing techniques. Recognizing the significant impact he could make when physically present at a martial arts business, Freda envisioned a method to replicate that success remotely. The result? A holistic blueprint focusing on sustained communication and regular strategy sessions. Refined over the years, this approach is now a systematic formula, empowering gym owners with essential tools and backing them with Ground Standard’s adept team. Their services span a broad spectrum, from call services and paid search advertising to sales training, videography, and the design and production of martial arts gear (information can be found at https://www.groundstandard.shop/). For Freda, his work with martial arts businesses is not merely about isolated solutions, it’s about envisioning and acting on the bigger picture.
And Ground Standard’s mission extends beyond profit margins as well. In 2017, Freda formed the American Grappling Alliance, a charitable venture aimed at promoting the health and wellbeing of children through martial arts initiatives (information can be found at https://www.grapplingalliance.org/).
This synergy between work with martial arts businesses and Freda’s innate desire to help isn’t accidental either. Freda truly loves helping martial arts businesses grow. His own lifelong experience working, teaching, and training in the martial arts has uniquely positioned him to spot gaps in how martial arts schools typically operate. And, his analytical & ethical approach—honed during his philosophical studies—ensures that every client benefits from a tailored strategy.
From solo beginnings with paper appointment books to today’s holistic support system, the Ground Standard Agency has transcended barriers. A decade into this journey, the agency has enabled martial arts gyms of all sizes to flourish irrespective of their location. More information can be found at https://www.groundstandard.com/
About Bobby Freda, Founder - Ground Standard Agency
Ground Standard Agency, the brainchild of martial arts black belt and entrepreneur Bobby Freda, has become a beacon for martial arts businesses of all sizes. Ensuring their growth and visibility through a holistic approach involving meticulously tested strategies and his deep-rooted understanding of the martial arts ethos, Bobby has applied a unique blend of martial arts wisdom with modern business strategies to elevate the Ground Standard Agency toward becoming the standard for martial arts businesses seeking effective, full-service marketing.
Media Contact
Company Name: Ground Standard Agency
Contact Person: Bobby Freda
Email: Send Email
Phone: (732) 907-8920
Country: United States
Website: http://groundstandard.com/